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MBA Master Class: Strategic Innovation

Bordeaux From 09:00 to 18:00

To learn more about what the Kedge Global MBA programme entails, we are pleased to invite you to a Free One-Day Master Class

This opportunity will give you an insight into the organisation of our programme as well as provide you an excellent opportunity to exchange with our active participants and faculty.

"Taught by Pierpaolo ANDRIANI"

From 9.00 am to 6.00 pm (lunch break with participants)


Courses and Purposes:

Why to innovate and typologies of innovation. Sources and partnerships for innovation. Diffusion of innovation. Strategies of innovation: creating and capturing value. Recent trends: value innovation, user innovation, open innovation, bottom up innovation. Innovation process, models, project management and portfolio management. Entrepreneurship and intra-preneurship, knowledge management, creativity.

About Pierpaolo ANDRIANI

In this one day opportunity (of 3-day module), Pierpaolo Andriani, Associate Professor in Innovation at Kedge Business School invites you to join the Executive MBA group. He began his career as project manager in the laser industry and then joined Durham Business School as professor. He is a renowned specialist of innovation, complexity and networks. He holds a PhD from Durham university (UK).

(Free Entry – Limited Places Available)

How to come

Event address

KEDGE Business School Executive Center 680 cours de la libération 33405 Bordeaux Cedex

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