Pedagogy: the Be-U scheme

Be-U is a personal and professional guidance scheme offered by KEDGE Business School for students in Higher Education. It was developed in 2004 and improvements have been enacted since then. It is a cross-functional scheme recognised as "best practice" by the EQUIS and AACSB accreditors.
It's good to be-U


The main aim of the Be-U scheme is to guide students in developing and enhancing their soft skills making them more employable. 

All along their scholarship, Be-U accompany them around 3 key points:

  • To be: Self awareness, building a tailor-made student journey.
  • To live: Putting skills into practice via workshops, coaching, in-company experiences.
  • To become: Building and launching their professional project. 


The Be-U educational scheme is centred around 3 main concepts:

  • The Career Centre

- Designs and coordinates courses and workshops around self-knowledge, the student's professional goals, leadership skills and tools needed to be effective in the search for internships.

- Offers individual coaching.

- Participates in recruitment events  between businesses / recruiters and students: such as MyWay Days, forum entreprises and job dating.

  • The Learning By Doing Service

- Coordinates the associative life of the school and supervises the Pro-Acts projects.

- Allows students to practice their soft skills through real life, structured and ambitious projets (for a duration of 4 months minimum to the total duration of the scholarship).

- students are supported by a team of academic coaches: from the project proposal, definition of objectives, follow-up to the final evaluation.

  • The Programmes

- They develop a range of courses and personalised journeys.

- They help students with the personnalisation of their learning journey via pedagogical meetings: specialised choices, double diplomas, etc...

Backbone of education, the Be-U scheme is a necessary prerequisite for obtaining a degree with the support of the Career Centre and the validation of a Pro-Act project.

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