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International Business

The best MSc to experience the world

Campus

BordeauxMarseille

Degree

MASTER OF SCIENCE

Format

Full time

Intake

september

Language

English

In a highly globalised economic context, it’s essential to train professionals who can thrive in this international business environment. From economics to management to geopolitics, the aspects of international trade are incredibly varied – but all are of great importance.

  • Programme Overview

Stéphane OUVRARD

Head of MSc in International Business

The best MSc to experience the world

The MSc in International Business explores the cultural and geopolitical factors making up this global environment. It recreates the complexities of this ever-evolving global ecosystem. Our goal is to teach future business leaders to become international developers, with a good knowledge of global business principles including strategy, marketing, geopolitics, business law, finance and the supply chain.

Why choose this programme?

REAL-WORLD STUDY PROJECTS

The priority of this programme is to establish close ties with companies that enhance student employability after completion of their MSc in International Business. In fact, 99% of our students find a job within six months of graduating. In order to continue to facilitate these connections with industry, our BBA International programme features practical group work as a key component. During this time, students must create:
• A global business plan: create a real or imaginary company and define a business plan demonstrating international development. At the end of their project, students present it to a jury of potential investors. This can be an exciting launch opportunity for students who have a real project or business they want to see grow.
• A strategy case: students work on several international strategy case studies and propose areas for improvement. At the end of the project, they present their strategic recommendations to a jury, who award a winner.

A GLOBAL VISION

Developing both hard and soft skills through teamwork, regular oral presentations, participation in online simulation games (negotiation, intercultural management) with foreign universities.

A STUDY TRIP TO THE EUROPEAN COMMISSION IN BRUSSELS

During this international business course, students benefit from a study trip to the European Commission in Brussels. This trip to the heart of the European Union provides the opportunity to learn to negotiate international contracts within regulation frameworks. This skill is indispensable in the context of international trade and it‘s also an excellent opportunity to strengthen their knowledge of Europe.

LIVE THE INTERNATIONAL LIFE, EVEN ON FRENCH CAMPUSES

The MSc in International Business does not necessarily include an internship abroad or university exchange. However, this Master of Science, offered in Bordeaux and Marseille, includes a significant international dimension directly on campus.
To begin with, the programme is taught entirely in English from the first year. This usually provides students with a sufficient level of competency needed to get the most from the programme and grasp the subtleties around the specific vocabulary of international trade. As well as this, courses are taught by experienced teachers from around the world who bring their own culture and viewpoints into the mix.
What’s more, around 50% of students taking courses on our campuses are from international backgrounds – further adding to the cultural diversity of the international business programme.

FOCUS ON GEOPOLITICS AND THE INTERNATIONAL ENVIRONMENT

Since geopolitics is now involved in the strategy of large companies, our MSc in International Business devotes one of its core courses to this specific topic.

2 ELECTIVES

BORDEAUX CAMPUS
- Operations Management (Focus on Wine Industry)
- Doing business in Asia, Africa, India, Europe & Middle East


MARSEILLE CAMPUS
- Marketing
- Doing business in North America, Europe & Middle East, Latin America, Asia

A MINIMUM SIX-MONTH INTERNSHIP IN THE CURRICULUM

The MSc International Business degree includes a provision for a six-month internship in a company. This can be done in France or abroad, depending on a student’s professional and personal aspirations. In the longer programme, which has two additional semesters at the beginning, students can arrange a second placement also in France or abroad.

CONNECTIONS WITH REPUTABLE COMPANIES

Airbus, Alcatel Lucent, Apple, Bank of China, Barton & Guestier, Dior, Daimler, Decathlon, Google, Kraft Foods, Kuehne+Nagel, LinkedIn, L'Oréal, LVMH-Hermès, Natixis, Sony…
More informations about the companies

Skills developed

Negotiating in an international context

In this programme, students learn all rules governing international trade in and out of the European Union.

Ability to cope with multicultural situations

Cultural differences can sometimes make communication difficult, and subsequently make negotiations more difficult. Students will learn techniques to carry out negotiations in a multicultural context.

Promoting the image of a company abroad

In the context of negotiations, it’s essential to know how to put forward the best image of your company. However, the rules abroad are not always the same as in one's country of origin. It’s therefore essential to understand how to adapt and convey the best image possible.

Developing an entrepreneurial mindset

The launch of a new product or service abroad requires an in-depth knowledge of the codes of local clientele – a skill our students learn during their international business management training.
As part of an international career, it is essential students master the codes of different cultures. It’s also important to master the rules and laws that govern trade worldwide, as well as sales and trading techniques. These are just some of the tools we equip our students with to enable fulfilling careers in international business.

Managing the launch of a new product or service abroad

The launch of a new product or service abroad requires an in-depth knowledge of the codes of local clientele – a skill our students learn during their international business management training.
As part of an international career, it is essential students master the codes of different cultures. It’s also important to master the rules and laws that govern trade worldwide, as well as sales and trading techniques. These are just some of the tools we equip our students with to enable fulfilling careers in international business.

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