Jorge Andrés Clarke de la Cerda is an associate professor at MOSI, specializing in artificial intelligence, behavioral sciences, Business Intelligence, innovation, and sustainable development. An engineer in mathematics with a PhD in applied mathematics, he has over ten years of academic experience and five years of consulting expertise for institutions in Africa and Europe. He has led teams in developing AI culture and innovation, creating strategic plans that integrate the technical, commercial, ethical, and social aspects of new technologies. Since 2021, he has focused on generative AI, prompt engineering, and training in various AI-related fields.