Murielle Alday is an Entrepreneurship and Strategy professor. She coordinates the Entrepreneurship Track in Master 2. She has graduated from Kedge Business School and she has a Business Coach diploma. She is also starting a Thesis on Entrepreneurship. After 4 years as a Director of Communications in an IT services company in Paris, she managed a management program for a Company in the Reunion Island. With missions of strategic direction, change management and internal mobility, she initiated intrapreneurship projects and innovation competitions. In 2014, she started a position in helping and supporting young entrepreneurs and young companies through consulting advices in Bordeaux. She has been teaching at Kedge since 2015