KEDGE rolls out two Tailor-Made international programmes for leading academic partners

23/04/2026
In recent weeks, KEDGE Business School has had the pleasure of delivering two Tailor-Made programmes, welcoming students from Newcastle University and Alba Graduate Business School. These immersive experiences combined academic excellence, cultural discovery and inspiring encounters, fully reflecting KEDGE’s commitment to meaningful and enriching international learning.

Newcastle University: an immersive international experience at the heart of Marseille’s ecosystem

Over the course of two weeks, 23 international students from Newcastle University enjoyed an intense and enriching experience on the Marseille campus.
Beyond academic sessions delivered by Professors Katia Richomme-Huet, Ronny Ktorza and Subhan Shahid, students explored the richness of the Provençal region, including the Aix-Marseille-Provence Metropolis and the Calanques National Park.
One of the highlights of the programme was a talk by Hugo Budillon, founder of the start-up 18h08, who passionately shared his entrepreneurial journey. Students also had the opportunity to visit ZEBOX, an international incubator supported by CMA CGM Group, offering valuable insight into the innovation ecosystem.

Alba Graduate Business School: a week of excellence and inspiration

KEDGE also welcomed 14 international students from Alba Graduate Business School for a one-week seminar combining academic learning and cultural immersion.
The Business Talk delivered by Hugo Budillon once again left a strong impression, providing practical insights into entrepreneurship and leadership. Students also benefited from sessions led by Vinca Bigo, alongside Ines Bigo-Gutierrez, whose teaching on leadership and communication generated strong engagement.
The programme was further enriched by a contribution from Santiago Garcia, Director of International Development at KEDGE, who presented the business incubator and the dynamics of entrepreneurship in France and internationally.
Outside the classroom, students explored the region through iconic visits, including the Aix-Marseille-Provence Metropolis, Château La Coste and the Calanques National Park. They also discovered L'Occitane en Provence, an emblematic regional company that embodies the blend of tradition, sustainability and international reach.

These two programmes perfectly illustrate KEDGE Business School’s ability to design tailor-made educational experiences that combine academic rigour, cultural openness and professional immersion.
They also highlight the richness of the local ecosystem and the commitment of teams, faculty members, partners and students who contribute to making each programme a unique, engaging and lasting experience.