The French Touch Tour begins! le 29/11/2019

The French Touch Tour begins! - KEDGE
1st meeting with the French Touch Tour companies for MSc International Business students

This Friday, November 15, the 10th edition of the French Touch Tour was launched for students of MSc International Business on the Bordeaux campus.

This is one of the major events of this programme, which places the following companies at the heart of the pedagogy:  

  • VOLTAIRE Group
  • EGIAZKI PATXARANA
  • TAMAPLACE
  • AASNA
  • LA BASSE COURSE DE CASTELNAU
  • SUPER PRODUCTOR
  • CAVIAR STURIA
  • NETCO SAFETY
  • POLYPROCESS
  • WORLDCAST
  • WAVE BUMPER

These companies have in common the desire to acquire new international markets.
70 students from the Msc International Business will work on a complete international export study including, a macro-economic and micro-economic analysis of the environment, and the strategic definition of the penetration plan of the studied markets.
Thanks to their heterogeneous profiles, their skills and above all their international characteristics (India, China, Romania, England, Ireland, Algeria, Italy, Congo, Colombia, Morocco, Spain, Rwanda, Togo, Cameroon, Germany and France), students will work closely with each company to be as close as possible to their needs.

Let's go for 4 months and a half of interaction, reflection and discovery of international trade! 
Thank you to all the companies for their trust and to the tutors who will advise the students.

MSc International Business

Thanks to Jordan Porcel, student of the 2019-2020 class for the article

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