Jonas HOLMQVIST

Marketing
    Recent publications
    Publication Year of publication Type of publication
    Holmqvist, J., Van Vaerenbergh, Y., Grönroos, C. (2017). Language use in services: Recent advances and directions for future research. Journal of Business Research, 72, March, 114-118 2017 Refereed Article
    Kraak, J., Holmqvist, J. (2017). The Authentic Service Employee: Service Employees’ Language Use for Authentic Service Experiences. Journal of Business Research, 72, March, 199-209 2017 Refereed Article
    Johannes KRAAK, Jonas HOLMQVIST; "The Authentic Service Employee: Service Employees’ Language Use for Authentic Service Experiences", Journal of Business Research, Forthcoming 2016 Refereed Article
    Jonas HOLMQVIST ; Christian GRÖNROOS ; Duncan GUEST, « The role of psychological distance in value creation », Management Decision, Vol. 53, Iss: 7, 2015, pp. 1430 - 1451 2015 Refereed Article
    Jonas HOLMQVIST ; Renaud LUNARDO "The Impact of an exciting store environment on consumer pleasure and shopping behavior”, International Journal of Research in Marketing, vol. 32, n°1, 117-119 2015 Refereed Article
    Yves Van VAERENBERGH ; Jonas HOLMQVIST "Examining the relationship between language divergence and word-of-mouth intentions", Journal of Business Research, vol. 67, n°8, August 2014, pp. 1601-1608 2014 Refereed Article
    Jonas HOLMQVIST ; Yves Van VAERENBERGH ; Christian GRÖNROOS "Consumer willingness to communicate in a second language: Communication in service settings", Management Decision, vol. 52, n°5, June 2014, pp. 950 - 966 2014 Refereed Article
    Jonas HOLMQVIST ; Yves Van VAERENBERGH ; Christian GRÖNROOS "Consumer willingness to communicate in a second language: Communication in service settings", Management Decision, vol. 52, n°5, pp. 950 - 966 2014 Refereed Article
    Jonas HOLMQVIST ; Yves VAN VAERENBERGH. "Perceived Importance of Native Language Use: High- and Low- Involvement Service Encounters", Service Industries Journal, vol. 33, n°15-16, 2013, pp. 1659-1671 2013 Refereed Article
    Yves Van VAERENBERGH ; Jonas HOLMQVIST. "Speak my language if you want my money: Service language influence on consumer tipping behaviour", European Journal of Marketing, vol. 47, n°8,pp. 1276-1292 2013 Refereed Article
    Jonas HOLMQVIST ; GRÖNROOS, Christian. "How does language matter for services? Challenges and propositions for service research", Journal of Service Research, vol. 15, 4, Novembre 2012, pp. 430-442 2012 Refereed Article
    Holmqvist, J.(2011). Consumer Language Preferences: A cross-cultural perspective. Managing Service Quality 21 (2) (March 2011) 2011 Refereed Article
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