Summer Schools in Bordeaux

Value Creation and Innovation in Marketing: A French Approach to Wine and Luxury

PRESENTATION

Degree

Certificate

Campus

Bordeaux

Language

English

Format

Full time

Entrance

June 26 - July 7

Admission level

Degree

Advanced Bachelor
Master's degree

Certificate

What Do We Offer?

A new and innovative summer programme dedicated to:

Bordeaux, France, voted the most attractive city in the world by the Los Angeles Times and Lonely Planet in 2017, is renowned for its fine wine and knowledge of luxury.  But did you know it is also labeled as a center of “French Tech” for its aptitude in developing innovative technologies?

Kedge, triple accredited by EQUIS AMBA and AACSB, extends its invitation to International Bachelor and Master students from around the globe to its All-New 2017 Summer Session in Bordeaux.

Why choose this programme?

BUILD YOUR BUSINESS ACUMEN AND DEVELOP YOUR SENSE FOR INNOVATION

This 2-week module combining Innovation and Value Creation will provide you with valuable skills on the job market and inspire you to develop a sense for creativity and entrepreneurship in your professional future.

BENEFIT FROM WORLD RANKED EXPERTISE AND INTERACT WITH LEADING EXPERTS

Kedge, triple accredited by AMBA, EQUIS and AACSB, ensures courses of the highest quality delivered by faculty members from its world ranked Masters Programs in Wine Management and Innovation (MVS & MAI).  

VISIT INNOVATIVE BUSINESSES AND CULTURAL CENTRES

Bordeaux is renowned for its fine wine and knowledge of luxury. The summer school program includes study trips, social visitis, company visits and field courses, allowing you to develop an in-depth understanding of the mix of innovation and tradition which a key element behind the French luxury industry.

SPEND AN UNFORGATTABLE SUMMER IN BORDEAUX FRANCE

Bordeaux, France, was voted the # 1 destination in the world by the Los Angeles Times and Lonely Planet in 2017, largely because of its quality of life, the beauty of the city and its proximity to the scenic beauty of the Atlantic Ocean coast . The Summer programm will allow you to visit mythical places, discover a new culture and enjoy the French way of life in a thoroughly International and Cross-Cultural environment.

GAIN UP TO 10 ECTS CREDITS

Every course features 30 hours, is formally evaluated, carries 5 transferrable ECTS credits, and leads to both a certificate of completion as well as official transcripts

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