80 ITL students involved in an innovative logistics solution as part of the final case

15/09/2022
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On September 28, 29 and 30, students from KEDGE's International Trade & Logistics programme will complete their final case presentation on the BuyCo company.

A case study based on an innovative solution

At the end of each academic year, the final case brings together the students of the ITL programme to carry out a study over several months on a specific company in the sector or on a current issue. "BuyCo" is this year' s final case subject. This collaborative platform simplifies container shipments for shippers handling large volumes. By combining collaboration, execution and visibility, it provides a powerful logistics tool that offers large exporters and importers numerous benefits:

  • gain better visibility of their logistics flows
  • reduce administrative and shipping costs
  • make faster and more reliable decisions
  • improve responsiveness, leading to better customer satisfaction

80 ITL students worked for 3 months on the company's real-life case, co-created with the programme. The 3 ITL learning pillars shaped their analysis:

  • International trade: development of the BuyCo company in Japan, South Korea, Australia, South Africa, Nigeria, Egypt, Brazil and Colombia
  • International transport: impact of CO2 in container transport based on the example of the port of Antwerp
  • Logistics: development of Buyco's La Redoute client around the reorganisation of storage and product flow

Taking on the role of consultant, they will submit their work to a jury of professionals from renowned companies: Bolloré, Khune & Nagel, DNV, CMA CGM, LAM, DAHER, EDF, Port of Marseille, CFT, Beuchat, Aramine, Arcelor Mital, Jifmar, Transcausse, etc.

This exam is the final and compulsory step in achieving their diploma.

A unique exam to implement the programme skills

This exam measures the students' ability to assimilate and use the skills they have acquired over the course of the programme. The final case study requires them to demonstrate their theoretical and practical knowledge of the entire international transport, trade and logistics system. At this final stage, they are able to demonstrate qualitative and quantitative thinking in an international context.

The professional jury rates 3 criteria: quality of information, argumentation and personal contribution (proposals and innovations). For the MSc International Trade & Logistics, the final case represents the most important event of the academic year, as it plays a significant role in the validation of the degree. It can also lead to internship and job offers from the jury including professionals and company executives.

KEDGE International Trade & Logistics

With 62 years of expertise in logistics and business optimisation, KEDGE Business School's International Trade & Logistics draws its strength from its network of companies, its history and the quality of its teaching. The international dimension is at the heart of this programme, providing students with a thorough understanding of the commercial and strategic issues related to logistics as a whole (transport, supply chain management, storage, customs, information systems, etc.). Delivered entirely in English, it offers a global vision allowing students to develop key skills in three related fields for companies with a global positioning: International Trade / International Transport / Logistics.

The programme is taught in Bordeaux, in the southwest of France. Located between sea, vineyards and mountains, it is France's top city in terms of quality of life. Bordeaux is also the French city with the strongest growth in executives in 10 years. The campus, spread over 35,000 m2, was designed as a living space. It is located just 20 minutes from the city centre by tram, on the Talence university campus.

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