An inspiring career path
Kamel Medjabra’s diverse and ambitious career journey truly resonated with the students. A KEDGE Business School graduate himself, Kamel began his career at Toyota and Decathlon in a variety of roles before moving into his strategic position at L’Oréal. He also works as an independent consultant, offering his expertise in HR and brand strategy. His wide-ranging experience highlights the importance of building a strong personal brand and planning your career with intention. During his talk, Kamel shared valuable insights on how companies strengthen their employer brand to attract and retain top talent, while also emphasising the need for individuals to manage their own professional image. Using real-life examples and practical advice, he encouraged students to optimise their presence on professional networks and develop distinctive skills to stand out in today’s competitive job market. Beyond offering technical expertise, Kamel provided concrete tools to help turn their academic profiles into powerful professional assets.
"Understanding how companies enhance their attractiveness, how they recruit, and, most importantly, how to make your own profile stand out to land an internship or job, with the help of a strong network, is vital for our students!"
"Meet the Pro" sessions: A gateway to employability
The MSc Marketing programme hosts several "Meet the Pro" sessions throughout the year, giving students the opportunity to engage with professionals and refine their career plans. Expert talks like Kamel Medjabra’s focus on the challenges of entering the workforce, offering practical advice on how to stand out in the job market. This blend of theory and real-world experience helps students better understand what recruiters are looking for, and underscores KEDGE Business School’s commitment to connecting students with industry leaders and preparing them for successful careers.
