Publications

2826 results

2023

Publications Kedge Authors Type of publications
PREUSS, L., "Corporate social responsibility as management idea: Between universal applicability and context dependency", Competition and Change, 2023, vol. 27, no. 5, pp. 851–873 PREUSS Lutz
Journal article
ŠIMOVIC, P. P., C. Y. T. CHEN, E. SUN, "Classifying the variety of customers’ online engagement for churn prediction with a mixed-penalty logistic regression", Computational Economics, 2023, vol. 61, pp. 451-485 SUN Edward
Journal article
JAEGLER, A., S. RUEL, N. KAFA, L. BUDD, "Gender Diversity in Urban Logistics" in The Routledge Handbook of Urban Logistics., Jason Monios, Lucy Budd, Stephen Ison Eds, Routledge, 2023 JAEGLER Anicia
KAFA Nadine
Book chapter
EL MOKRINI, A., T. AOUAM, N. KAFA, "A tailored aggregation strategy for inventory pooling in healthcare: Evidence from an emerging market", Operations Management Research: Advancing Practice through Theory, 2023, vol. 16, pp. 209-226 KAFA Nadine
Journal article
CAPEAU, F., "Le Capital Faire : les ressources du consommateur comme déterminant de son engagement dans le Faire soi-même" in Sarabande des hot topics en Marketing., Véronique Cova Ed., Presses Universitaires de Provence, pp. 8-19, 2023 CAPEAU Fanny
Book chapter
CAPEAU, F. - "Tanoshi : Comment maintenir l'élan des produits asiatiques d'épicerie après le boost de la période pandémique ?" - 2023, CCMP, France CAPEAU Fanny
Case Study
CAPEAU, F. - "Tanoshi: How can we keep up the momentum of Asian grocery products after the boost during the pandemic period?" - 2023, CCMP, France CAPEAU Fanny
Case Study
CAPEAU, F. - "Blancrème : quelle nouvelle gamme pour conquérir le marché de la clean beauty ?" - 2023, CCMP, France CAPEAU Fanny
Case Study
CAPEAU, F. - "What new line should be used to expand in the clean beauty market?" - 2023, CCMP, France CAPEAU Fanny
Case Study
PEYRE, S., F. CAPEAU - "Bjorg & la catégorie des boissons végétales : comment améliorer l’implantation des boissons végétales en rayon, au bénéfice de la catégorie et de Bjorg ?" - 2023, CCMP, France PEYRE Stéphanie
CAPEAU Fanny
Case Study
PEYRE, S., F. CAPEAU - "Bjorg and the plant-based milk category in France: How to improve the implementation of plant-based drinks in stores for the benefit of the category and of Bjorg?" - 2023, CCMP, France PEYRE Stéphanie
CAPEAU Fanny
Case Study
CAPEAU, F., C. DELORME - "Blancrème : maîtriser son portefeuille produits pour performer sur le marché de la clean beauty" - 2023, CCMP, France CAPEAU Fanny
Case Study
CAPEAU, F., C. DELORME - "Blancrème: Mastering your product portfolio to perform in the clean beauty market" - 2023, CCMP, France CAPEAU Fanny
Case Study
RAMIREZ, A., J. MONTOYA-TORRES, A. JAEGLER, J. CUEVAS TORRES, "Reconfiguration of last-mile supply chain for parcel delivery using machine learning and routing optimization", Computers & Industrial Engineering, 2023, vol. 184, pp. 109604 JAEGLER Anicia
RAMIREZ Angie
Journal article
RAMIREZ, A., J. MONTOYA-TORRES, A. JAEGLER, "Urban Logistics through River: A Two-Echelon Distribution Model", Applied Sciences, 2023, vol. 13, no. 12, pp. 7259 JAEGLER Anicia
RAMIREZ Angie
Journal article
ROSSETTO, S., N. SELMANE, R. STAGLIANÒ, "Ownership Concentration and Firm Risk: The Moderating Role of Mid-Sized Blockholders", Journal of Business Finance & Accounting, 2023, vol. 50, no. 1-2, pp. 377-410 SELMANE Nassima
Journal article
ATALLAH BIDART, S. - "Utilisation des communications digitales dans les EdTech pour atteindre les parents et les enfants dans le Sud-Ouest de la France - Le cas d'Algorithmics" - 2023, The Case Centre, Great Britain ATALLAH BIDART Sawsan
Case Study
ATALLAH BIDART, S. - "Comment élaborer une stratégie de communication numérique à travers le parrainage du football dans le milieu du eTrading" - 2023, The Case Centre, Bedfordshire, Great Britain ATALLAH BIDART Sawsan
Case Study
ATALLAH BIDART, S. - "Lorsque le free-floating inspire un modèle économique durable - Le cas de QuickFrisbee" - 2023, The Case Centre, Buckinghamshire, Great Britain ATALLAH BIDART Sawsan
Case Study
ATALLAH BIDART, S. - "Using Digital Communications in EdTech to Reach Parents and Children in the South West of France - The Case of Algorithmics" - 2023, The Case Centre, Buckinghamshire, Great Britain ATALLAH BIDART Sawsan
Case Study
ATALLAH BIDART, S. - "Elaboration de la Stratégie de Communication Digitale de l'ONG Libanaise TechEd for Refugees" - 2023, The Case Centre, Buckinghamshire, Great Britain ATALLAH BIDART Sawsan
Case Study
ATALLAH BIDART, S. - "When Free-Floating Inspires a Sustainable Economic Model - The Case of QuickFrisbee" - 2023, The Case Centre, Buckinghamshire, Great Britain ATALLAH BIDART Sawsan
Case Study
ATALLAH BIDART, S. - "Using Football Sponsorship to Build a Digital Communications Strategy in the e-Trading Sector" - 2023, The Case Centre, Great Britain ATALLAH BIDART Sawsan
Case Study
CHENAVAZ, R., A. COUSTON, S. HEICHELBECH, I. PIGNATEL, S. DIMITROV, "Corporate Social Responsibility and Entrepreneurial Ventures: A Conceptual Framework and Research Agenda", Sustainability, 2023, vol. 15, no. 11, pp. 8849 CHENAVAZ Régis
COUSTON Alexandra
PIGNATEL Isabelle
Journal article
VIEIRA, L., S. ATALLAH BIDART, "Les forces d’innovation de la subversion numérique" in Les forces d’innovation de la subversion numérique., Lise VIEIRA Ed., presse universitaire de Bordeaux, vol. Labyrinthes, chap. 10, pp. 148-161, 2023 ATALLAH BIDART Sawsan
Book chapter
ATALLAH BIDART, S., "Les forces d’innovation de la subversion numérique" in Les forces d’innovation de la subversion numérique., Vieira, Lise Eds, presse universitaire de Bordeaux, vol. 1, chap. 10, pp. 155-166, 2023 ATALLAH BIDART Sawsan
Book chapter
COUSTON, A., F. DURRIEU, I. PIGNATEL - "Gold Bond ou l’enjeu de la dermocosmétique pour Sanofi" - 2023, CCMP, Bordeaux, France DURRIEU François
COUSTON Alexandra
PIGNATEL Isabelle
Case Study
AIMÉ, I., "The dynamic construction of brand storytelling", Journal of Strategic Marketing, 2023, vol. 31, no. 7, pp. 1243-1262 AIME Isabelle
Journal article
PITSAKIS, K., T. GOESSLING, R. VINK, "Beyond Compliance: An Event History Analysis of Environmental Stewardship" in Responding to Uncertain Conditions: New Research on Strategic Adaptation., Torben Juul Andersen Ed., Emerald Publishing Limited, chap. 7, pp. 131-155, 2023 GOESSLING Tobias
Book chapter
GOESSLING, T., "Crisis" in Encyclopedia of Stakeholder Management Elgar Encyclopedias in Business and Management series., Jacob Dahl Rendtorff and Maria Bonnafous-Boucher Ed., Edward Elgar Publishing, pp. 51-56, 2023 GOESSLING Tobias
Book chapter