| Publications |
Kedge Authors |
Type of publications |
| DUCASSY, I. - "Danone: Estimating the weighted average cost of capital" - 2025, CCMP, Paris, France |
DUCASSY Isabelle
|
Case Study |
| DANGLADE, J.-P., "Le placement de produit dans Stranger Things, stratégie marketing classique ou instrument narratif?" in Management en séries, Saison 1., éditions EMS Management et Société Ed., Editions EMS, vol. vol 1, chap. 12, pp. 197, 2025 |
DANGLADE Jean-Philippe
|
Book chapter |
| MEJRI, I., S. LE LOARNE LEMAIRE, G. BERTRAND, A. MAALAOUI, T. MARAN, "Ethics and Entrepreneurship: How Recent Unanticipated Externalities Change the Scope A Bibliometric Analysis and Research Agenda", Business Ethics, the Environment & Responsibility, 2025, vol. 34, no. 4, pp. 2075-2096 |
MEJRI Issam
|
Journal article |
| VITKAUSKAITĖ, E., D. MAYEUR, "Demystifying paid advertising in Digital and Social Media Marketing" in Digital and Social Media Marketing, A Results-Driven Approach., Aleksej Heinze, Gordon Fletcher, Ana Cruz, Alex Fenton Eds, Routledge, 2025 |
MAYEUR Didier
|
Book chapter |
| DUBREUIL, C., S. BORRAZ, "La consommation et l'épreuve de réalité : comment les individus justifient-ils les limites assumées à leurs efforts de consommation face aux enjeux climatiques ?", Recherche et Applications en Marketing, 2025, vol. 40, no. 1, pp. 51-73 |
DUBREUIL Clement
|
Journal article |
| DUBREUIL, C., "Les éléments sociomatériels du stade connecté et l'expérience des spectateurs", Décisions Marketing, January 2025, vol. 117, pp. 97-121 |
DUBREUIL Clement
|
Journal article |
| MCGRATH, H., L. CANNING, T. O'TOOLE, "Conceptualizing entrepreneurial emotions in the development of network capability", Industrial Marketing Management, 2025, vol. 125, pp. 150-168 |
CANNING Louise
|
Journal article |
| DESPLEBIN, O., G. LUX, N. PETIT, "Inclusion of blockchain in university accounting curricula: an overview of practices and strategies", Accounting Education, 2025, vol. 34, no. 2, pp. 265-286 |
PETIT Nicolas
|
Journal article |
| ANDRIANI, P., R. KAMINSKA, G. CATTANI, "From Perfume to Spirits: Exaptation of a Bundle of Local Resources by an Outsider Entrepreneur", Research Policy, 2025, vol. 54, no. 1, pp. 105-137 |
ANDRIANI Pierpaolo
|
Journal article |
| PACHE, G., G. ROVEILLO, "Les chaînes logistiques à l'épreuve de la gouvernance" in Gouvernance des organisations: Retour sur les apports de Gérard Charreaux., Kirsten Burkhardt-Bourgeois et Evelyne Poincelot Ed., Presses Universitaires de Provence, pp. 197-206, 2025 |
ROVEILLO Gérard
|
Book chapter |
| ANGLES, V., T. MIRON, "Laboratoire Astelia: Which Emerging Market(s) Should be the Priority for Their Internationalization Efforts?" in International Marketing in Practice: A case study collection., In Boulocher-Passet, V. (Ed.) International Marketing in Practice: A case study collection, Routledge. International Cases in Business and Management Book Series. Eds, Routledge, pp. 30-38, 2025 |
ANGLES Valérie
|
Book chapter |
| ANDRIEU, G., A. SANNAJUST, "ICOs after the decline: a literature review and recommendations for a sustainable development", Venture Capital: An International Journal of Entrepreneurial Finance, 2025, vol. 27, no. 1, pp. 1-19 |
SANNAJUST Aurélie
|
Journal article |
| GROH, A., J. PROELSS, A. SANNAJUST, D. SCHWEIZER, "Misconduct in the SPAC market: Evidence from venture capital exits", Journal of Corporate Finance, 2025, vol. 93, pp. 102792 |
SANNAJUST Aurélie
|
Journal article |
| SANNAJUST, A., "Crypto-assets: a new investment opportunity? A bibliometric study", Venture Capital: An International Journal of Entrepreneurial Finance, 2025, pp. 1-21 |
SANNAJUST Aurélie
|
Journal article |
| BILLON, D. - "La cocréation de l’expérience de marque Taylor Swift : Construction identitaire et lien communautaire dans la communauté des Swifties" - 2025, CCMP, Paris, France |
BILLON Dominique
|
Case Study |
| BILLON, D. - "Co-creating the Taylor Swift brand experience : Consumers’ Identity Projects and Rituals in the Swifties Community" - 2025, CCMP, Paris, France |
BILLON Dominique
|
Case Study |
| BALLY, F., T. DAUDIGEOS, L. CALAMEL, J. TALLEC, "Where and how do social entrepreneurs access resources in the early stages of their ventures? A relational chain typology of French social ventures", Journal of Business Research, 2025, vol. 201, pp. 115732 |
BALLY Frédéric
|
Journal article |
| BALLY, F., T. DAUDIGEOS, L. CALAMEL, "Intermediary Use in Sustainable Innovation Ecosystems: Comparing Patterns of Resource Access Among Sustainability And Technological Start-Ups", M@n@gement, 2025, vol. 28, no. 5, pp. 111–131 |
BALLY Frédéric
|
Journal article |
| BALLY, F., C. SÉBI, "Shifting public perception: A longitudinal analysis of national and local media narratives on nuclear and wind energy in France", Technological Forecasting and Social Change, 2025, vol. 215, pp. 124111 |
BALLY Frédéric
|
Journal article |
| BALLY, F., A. GRANDAZZI, H. PICARD , T. DAUDIGEOS, "Digital and Disembedded? Questioning the Territorial Embeddedness of Local Digital Platforms", Journal of Business Ethics, 2025, vol. 201, pp. 265–285 |
BALLY Frédéric
|
Journal article |
| BALLY, F., J. TALLEC, T. DAUDIGEOS, Les sentiers d’un entrepreneuriat métropolitain innovant: Adaptation et dépendance à Grenoble, Autrement, France, 2025 |
BALLY Frédéric
|
Book |
| GAUTHIER, C., F. BALLY, "Digitalization and power shift in the food market", Journal of Business Research, 2025, vol. 186, pp. 115039 |
BALLY Frédéric
|
Journal article |
| WU, Z., R. OGER, M. LAURAS, L. FAUGÈRE, B. MONTREUIL, "A guiding framework for hyperconnected circular supply chain implementation", Journal of Cleaner Production, 2025, vol. 501, pp. 145229 |
LAURAS Matthieu
|
Journal article |
| EBONDO WA MANDZILA, E., "La comptabilité et l’audit en Afrique francophone : la contribution de la Professeure Geneviève Causse" in HOMMAGE À GENEVIÈVE CAUSSE Une femme au service du développement de l’enseignement de gestion en Afrique., Fatou Diop-Sall, Yvon Pesqueux Eds, Editions l'Harmattan, pp. 69-104, 2025 |
EBONDO WA MANDZILA Eustache
|
Book chapter |
| ALI, F., A. M. DU, M. A. MAJEED, "Reevaluating intermarket connectedness: The impact of Monday return calculations on cryptocurrencies and traditional assets", Finance Research Letters, 2025, vol. 77, pp. 107016 |
MAJEED Muhammad Ansar
|
Journal article |
| SHARMA, I., H. SONAR, N. GHAG , H. M. BELAL , M. A. MAJEED, "Enhancing resilience in the fresh food supply chain: a managerial perspective through interpretive analysis", British Food Journal, 2025, vol. 127, no. 12, pp. 4715–4741 |
MAJEED Muhammad Ansar
|
Journal article |
| WANG, B., G. M. QAMRI, W. AMEER, G. HUI, M. A. MAJEED, "From digitalization to renewable energy: How the tech-energy connection drives the green energy in belt and road countries", Energy Economics, 2025, vol. 144, pp. 108324 |
MAJEED Muhammad Ansar
|
Journal article |
| MAJEED, M. A., I. IRFAN-ULLAH, T. AHSAN, B. AL-GAMRH, "Investment efficiency under financial constraints: The role of CEO power", Research in International Business and Finance, 2025, vol. 79, pp. 103059 |
MAJEED Muhammad Ansar
|
Journal article |
| MAJEED, M. A., I. ULLAH, S. TARIQ, T. AHSAN, "Does brand capital improve stock liquidity? Evidence from China", International Journal of Finance and Economics, 2025, vol. 30, no. 1, pp. 382-404 |
MAJEED Muhammad Ansar
|
Journal article |
| AMEER, W., S. H. SHAH , M. A. MAJEED, K. SOHAG, X.-W. ZHU , "Does governance and energy spur FDI inflows in Malaysia?", Sustainable Futures, 2025, vol. 10, pp. 101205 |
MAJEED Muhammad Ansar
|
Journal article |